Sigma America Announces Price Increases

To the surprise of no one, Sigma America has announced that prices will be increasing on their products being imported into the United States of America, mostly due to tariffs.  I'm not sure if this would also affect Canada, but it may, as usually lenses and cameras get shipped to the United States and then sent up to Canada.

Sigma America President Mark Amir-Hamzeh wrote an apology letter announcing the price increases. I'm not sure why Sigma felt the need to apologize, without getting political, this really wasn't anything of Sigma's doing.

New Prices will take effect on June 2, so if you are in the market for a Sigma lens, get it soon.

Press Letter

Dear Sigma customers,

Thank you for your continued support and trust in Sigma. We are are sorry to inform you of an upcoming pricing adjustment to our products, effective June 2, 2025.

Due to the recent implementation of government-imposed tariffs, our costs at Sigma America have increased substantially. We have made every effort to absorb these added expenses, but the sustained impact of the tariffs now necessitates a price increase to ensure we can continue delivering the quality and service you expect.

Key details:

Current pricing will remain in effect for all orders placed and fulfilled by May 31, 2025, subject to product availability.

New pricing will take effect on June 2, 2025, and will apply to all new orders and any unfulfilled items.

We understand this is difficult news to hear, and please know this decision was not made lightly. We have always prided ourselves on delivering unmatched value to our customers, and we are doing everything we can to continue to do that while providing the same service and product excellence.

We sincerely appreciate your understanding and continued partnership.

Sincerely,

Mark Amir-Hamzeh
President | Sigma America