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Canon increases their marketshare, Sony bumps Nikon
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Canon increases their marketshare, Sony bumps Nikon

Even in times of turbulence, Canon seems to stay the course.  According to Asia Nikkei, Canon has increased it's marketshare of digital cameras to 45.4% from last year's 43.0% marketshare. The overall market is still decreasing in size, and yet, Canon still continues to increase its share of the pie.  Much to the chagrin of Sony, I would imagine.

The market numbers according to Nikkei are;

  1. Canon 45.4% (+ 2.4)
  2. Sony 20.2% (+ 0.9)
  3. Nikon 18.6% (- 1.6)
  4. Fujifilm Holdings 4.7% (- 0.4)
  5. Panasonic 4.7% (0.0 )

Now we should note this includes both compact and ILC cameras (as the total number of shipments for cameras is 14.83 million).  This also may be the reason Nikon is in third place because it's not usually that strong on compact cameras which makes up the bulk of this statistic. So while the drop is troubling for Nikon, we don't know where the drop is. This according to Digicame.info is the first time that Sony has appeared on the #2 spot.  So that all being said, Sony has made important strides in the last year. 

Other notables, include Olympus, who was in the 5th spot last year, and has faded, to be replaced by Panasonic.


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