Canon Smartphone telephoto design

I was cruising through Canon's design publications today and I saw this design.

It appears to be a smartphone telephoto, with the ability to swap lenses. I suspect different focal lengths, and by the looks of it, magnetically held together.

Yes, it looks kind of strange but Canon actually made all those strange designs into products last year.  Since all of them are done and seemed to be successful, expect more strangeness from Canon.

For me, it looks like it's a little long to be carrying around alot, but it just may work if it offers an extreme range of zoom.

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